Pandora Ratings Released, NASA Tweetup, & Drchrono EMR
Pandora ratings higher than traditional radio in top markets
Pandora, a popular online streaming-radio provider, has released their first set of traditional radio ratings, proving that the online radio trend is here to stay. Industry experts at Crain’s New York Business reported strong numbers in the top 10 markets among listeners 18 to 34 years old.
In New York, Pandora earned a 0.7 average quarterly hour rating, which is higher than two of New Yorks most popular terrestrial stations Z100 and Hot 97. The ratings were even higher in Los Angeles, San Francisco, Chicago and Washington, D.C., where Pandora garnered a 0.9 rating.
The ratings report reflects a surge in popularity for online radio providers, and an industry transition from previously popular music downloading services, such as LimeWire. Earlier this month Spotify debuted in the United States offering a similar music streaming service. Both Spotify and Pandora offer unlimited streaming with advertisements at no cost, or users can pay a small monthly fee to avoid commercials, perpetuating the trend of personalized services specific to the user’s needs and wants.
NASA Tweetup
While manned-space exploration through NASA may be a thing of the past, NASA’s tweet-up program is ramping up following the agency’s first tweet-up for a shuttle landing. Space shuttle Atlantis landed for the last time ever on July 21, and 50 NASA enthusiasts were gathered under a tent, sending out real-time tweets to followers with videos, images and behind-the-scenes information.
Tweet-ups are gaining popularity among NASA followers, as they offer an additional level of excitement as the space exploration program discontinues manned-shuttle launches. Plans are being made for two additional tweet-ups. Additionally the European Space Agency and Canadian Space Agency have started tweet-ups of their own.
Social media platforms such as Twitter continue to expand the breadth of comprehensive information available to those interested. NASA is taking this one-step further by allowing exclusive access to a select group of enthusiasts and permitting them to disseminate the information to the nearly 1.2 million NASA Twitter followers. As technology and specifically space exploration continue to evolve, we hope to see more companies offering exclusives in the realm of social media.
Drchrono’s new iPad app allows large adoption of Electronic Medical Records
Global usage and adoption of Electronic Medical Records, or EMRs, could be in the foreseeable future thanks to a new iPad app developed by Drchrono. The company announced yesterday that doctors who use their EMR app to store and track patient data could receive up to $44,000 in incentives and government grants thanks to their “meaningful use” certification. Drchrono’s EMR app is the first of its kind to receive this level of distinction from the government.
Drchrono CEO and co-founder Michael Nusimow said, “The government subsidy offered to physicians who adopt our free EMR solution could be transformational in bringing electronic record keeping into every medical practice”.
This week we at DMN have been tracking the vast collaboration between healthcare and digital technologies. As technology and online communications continue to evolve, we expect to see, and benefit from, more cross-over between these ever-changing industries.
